Everyday Essential Facial Cleansing
Posted: February 26, 2018
Categories: book of matthew.
Grapefruit Face Cleanser was the first product we developed at MALIN+GOETZ and has ranked in our top three best-sellers since our brand’s launch in 2004. I am often asked, “what is your favorite product?” and this is it. The formula was inspired by my personal struggles with rosacea, eczema, seborrhea and fragrance allergies (more on that here) and fills the bill.
It was important to us that this product be "right" and set the stage for all other product development to follow. Facial cleansing is the foundation for healthy skin and ALL other items that may be used after. When asked for “one tip” or “secret,” I respond with “wash your face—twice a day, morning and night—with a gentle and effective cleanser.” Any common concerns I have with my own skin is usually a result of not following my own advice.
Our concept "we make skincare simple, starting with sensitive skin" begins here in New York City, home to the two of us and our business, MALIN+GOETZ. New York City has incredibly hot and humid summers and bone chilling cold winters. It’s home to just about every nationality and ethnic group. Our Grapefruit Face Cleanser performs among most skin types, even in the most extreme conditions.
Grapefruit Face Cleanser was formulated to multitask for all skin types—Andrew's oily, resilient skin and my dry, sensitive skin, while removing the day's grime. The result is a thorough, fragrance-free cleanser that gently removes make-up, and is effective around the eyes. And, without diving into the science of this product (we do so here), it is a cleanser that is purifying for an oilier skin and hydrating without drying or stripping to a dryer skin.
Anyone can be allergic to anything. We have taken great care to formulate each product to eliminate irritation and allergic reactions but cannot ever guarantee this. We are happy to explain each and every formula and offer a sample for patch testing, ensuring compatibility before purchasing. We offer several alternatives to our Grapefruit Face Cleanser, including our Facial Cleansing Oil—especially effective for a sensitive and dryer skin type. As a multi-tasker, it too is a thorough and gentle cleanse while never drying the skin and removing both make-up and eye make-up.
The environment can play a factor with how to best address your skin and the cleanser you choose. For example, in colder months, skin may become drier. Elements like "hard" water, a common concern we hear about in the UK, may increase skin sensitivities and exacerbate conditions like eczema. In addition, photosensitive skin (fair, sun-sensitive skin) or certain medications can increase sensitivity to ingredients like grapefruit, which is intended to be rinsed immediately from the skin. For any of these, our Facial Cleansing Oil may be an appropriate choice.
Please allow us to help with a consultation, sample, and suggestions to create the best solutions for your skin concerns. Consult with a physician prior to product use if concerned, and please stop use of product immediately should irritation occur.
Written by Matthew Malin